The Group’s focus on the three initiatives of established markets, client journey optimisation and institutional offering remains unchanged for the year ahead. The significant achievements made with the initiatives during 2021 place us in an excellent position to continue to deliver throughout 2022, thereby deriving future value for, and supporting the diversification of, the Group.
Opportunity
The established markets of the UK, Australia and Germany generate a significant part of the Group’s revenue and, given the size and development of the markets, they also offer the greatest absolute growth opportunities. This means that we continue to focus on developing brand and product awareness with the aim of becoming the choice provider to new clients in these regions and offer the premium proposition and financial strength required to attract clients from competitors.
Priorities for 2021/22
Underpinned by technology
Progress against 2020/21 objectives
Opportunity
We have led the way in providing a best-in-class client trading experience and generating high levels of customer satisfaction with our product and service. We believe there is a sizeable opportunity to build on this strength and drive greater longevity, stickiness and advocacy from our client base. We are focused on solving our clients’ problems and supporting them on their trading journey and believe this will enable the Group to further improve its capability to attract, build and retain a high quality client base.
Priorities for 2021/22
Underpinned by technology
Progress against 2020/21 objectives
Opportunity
The launch of CMC Markets Connect, our dedicated institutional brand, during 2021 positions us to service an ever-growing number of client types including banks, brokerages and hedge funds globally. Through our API offering (electronic connectivity to the CMC Markets platform for institutions), white label (branded) and grey label (unbranded) propositions clients have access to our award-winning trading technology, low latency price construction and execution and CMC liquidity solutions.
Priorities for 2021/22
Underpinned by technology
Progress against 2020/21 objectives